Partnerships and Philanthropy

Corporate Fundraising

New deals: commercial partnerships and how to get them

Wednesday 08/07 | 11:45 - 12:30 | Barbican Centre

Commercial partnerships can be really profitable but they need a different approach to philanthropic partnerships, including sales and negotiation skills. And they're not without risk: linking your charity to the wrong product or partner can get you into hot water. So, how do we go about getting them right, from understanding our charity's commercial offer and value, to finding a partner, and negotiating a deal? This session will take you through the basics, giving hints and tips to deliver this area of corporate fundraising, so you can approach commercial opportunities with confidence.

Alix Wooding

Fundraising Consultant

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